August 12, 2022

Daniel Throssell – Email Celebrity Download Course for free!

What you get:

Email Celebrity is broken down into three main phases, starting with…

“Do This Once”

And as the name suggests… it’s about the “one-time” things to do before you even start a list.

(If you already have have a list, no problem. These steps will still provide you with useful clarity and “unlock” many growth strategies you may not have been using.)

In this section you will discover:

  • The four “types” of mailing lists writers can have, and how to choose the right one for you, based on your experience and goals
  • How to create your copywriting “pitch” – one of the most useful things you can have to grow an email list
  • A quick “side quest” way to instantly gain writing credibility – even if you haven’t achieved NOTHING of note in your writing career (I mean, I really think you should have realized something before starting a list, BUT I’m lenient on that point…)
  • The “sales letter” technique to get frosty skeptics to join your list
  • How to start your list TODAY (technical instructions on what you’ll need and what to do)
  • How to “seed” your subscriber list even if you are brand new and have no reputation. (Not sexy or stunning, but it works better than nothing.)

Next, I identify FOUR fundamentals of list building for writers.

I call them my:

“Four Golden Keys”

And I show you – in detail and with real life examples – what each is and how to use it for almost inevitably grow your mailing list.

It doesn’t matter how “lucky” you get. It doesn’t matter what “connections” you have. It doesn’t matter when you start. Etc.

In this section you will discover:

  • What are the “four golden keys” to list building for copywriters (duh)
  • How you can attract more people to your mailing list by charging more money
  • How to get famous writers to sign up for your mailing list, even when you’re new (the exact methods I’ve used to attract writers like Kim Krause Schwalm, Rob Marsh, Chris Orzechowski, David Garfinkel, and many others to subscribe to my emails even when I was still relatively unknown in the world of copywriting)
  • Email writing strategies (which I didn’t even reveal in my Email Writing Compendium) to write engaging emails that people can’t help but tell their friends about
  • How to enable the only ‘cheat code’ for list building (in the course I give a REAL example of how this can be used to scale three ‘difficulty levels’ to access a podcast, getting progressively easier as you use it)
  • How to Cultivate ‘Downward Relationships’ to Win Contests and Get Booked on Podcasts
  • A Guaranteed and “Impossible” Way to Get A-List Writers to Chat With You Directly by Phone or Email
  • How to grow your list by giving “strategic testimonials”
  • How to Get More Leads, Faster, by Writing ONE Measly Blog Post – Instead of Hundreds Like Everyone Else
  • 7 Ways to Create What I Call “Capstone Content” – Content That’s 100x More Effective at Generating Leads Than Regular Content

Once you know the four golden keys, you have 80% of the course value. Maybe 90%.

Which is funny, because the other 10% is the part that everyone other focuses on in their list building course:

“The Tactics”

And yes …

This is the part where I throw you a bunch of list building tactics.

This is probably the most exciting part for you.

Personally, this is the most boring part for me. I’m excited about the thoughtful framework I’m giving you in the first two parts. The tactics are just… meh.

But whatever. Sell ​​them what they want, give them what they need, and all that jazz.

And so …

In this section you will discover:

  • The 5 Only Ways to Get Someone to Promote You (Use These to Design Your Own Tactics)
  • How to Grow Your List Using “Community Tapping”
  • How to find podcasts… get invited to them… and give great interviews that make people want to follow you
  • How to grow your list with list swaps (including how to convince someone with a bigger list than you to do a list swap with you)
  • How to grow your list with conflict
  • How to grow your list with “cross-promotions” (especially good because you make money being promoted!)
  • How to grow your list with ubiquity
  • How to grow your list with a “paid association” (an obscure name for a somewhat unsexy topic, and it’s probably the most expensive tactic of all, but perhaps the most effective)
  • How to Grow Your List with Paid Advertising (and Why I’m NOT Recommending the Type of Advertising You’re Probably Thinking of)
  • Why I Do NOT Recommend LinkedIn Growth Strategies

And because it kinda deserves its own space…

In this section, I also break down another one one of my email marketing inventions to grow your list:

The infamous…

“Reference magnet”

Think of it as a more efficient version of an opt-in magnet.

You’ve probably never heard of a referral magnet before.

That’s because, just like my crazy parallel welcome streak… it’s an email marketing concept that I came up with.

I have never seen anyone else use a reference magnet, let alone teach it.

Which is a shame…because the “referral magnet” strategy has been the biggest growth driver for my list since 2020…and it literally took me thousands of free, organic, highly qualified and warm leads.

I used to offer the “reference magnet” strategy as a standalone training, and people loved it:

But, you can learn it for free, because one of the tactics of Email Celebrity.

Plus…you also get a bunch of my emails and copy swipes relevant to list building, such as:

  • The exact ad and landing page I used to advertise on Ben Settle’s mailing list in 2020
  • The email that got me a spontaneous promotion and praise from Drayton Bird, perhaps the world’s greatest living marketer
  • The introductory email that immediately accepted me onto the Copywriter Club podcast with Rob and Kira
  • An email showing how to use FAKE conflict for engagement
  • The email that allowed me to “steal” hundreds of subscribers from a well-known African copywriter in two days by “attacking” him without naming him (causing heated discussion among his followers) – but there was no bad blood, and we are on good terms
  • The first “outreach” emails I sent put me on the radar of editors I later befriended – such as Chris Orzechowski, Justin Blackman, Shiv Shetti and Kim Krause Schwalm
  • How I deliberately turn small social media controversies into big ones (using email very strategically) to garner more followers
  • How to turn hate mail into email that makes your list more entertaining (not directly used for list building, but it helps people talk about you)



Daniel Throssell – Email Celebrity Download Course for free


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